학술논문
Analysis on the Development of Cultural Leisure Tourism Industry under Industry Convergence
이용수 21
- 영문명
- 발행기관
- 세계문화관광학회
- 저자명
- Zhang Su(张 素)
- 간행물 정보
- 『Conference Proceedings』11th International Joint World Cultural Tourism Conference 2010, 913~918쪽, 전체 6쪽
- 주제분류
- 사회과학 > 관광학
- 파일형태
- 발행일자
- 2010.11.30
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국문 초록
文化创意产业是现代服务业发展的强大“创意引擎”。休闲旅游业与文化创意产业融合下的文化休闲旅游业是消费需求新机遇下旅游业亟待培育的新消费热点，是城市现代服务业发展的增长极。―中国最佳旅游城市‖之称的杭州在打造全国文化创意产业中心的同时，提出发展文化休闲旅游业是驱动杭州率先以现代服务业为支撑的后工业化时代的战略选择。本文通过对世界文化休闲旅游业市场化、自觉化、集群化等的发展趋势分析，阐述杭州发展文化休闲旅游业具备的区位、人才、文化、产业等现实基础与经济发展方式、消费结构升级转型、旅游国际化等带来的战略机遇，由此剖析杭州文化休闲旅游业在未来发展中亟待解决的问题及措施。
영문 초록
The cultural creativity industry has become the great “creativity engine” of modern service industry (MSI). Under the convergence of the leisure tourism industry and cultural creativity industry, cultural leisure tourism industry (CLTS) is the important new consumption hot spot and growth pole of urban MIS development. “The finest tourism city of China” Hangzhou while makes the national culture creativity industry center, thus proposed that developing CLTS is the strategic choose to actuate Hangzhou taking the lead to enter into the high technology industry , leading, MSL move into the post-industrial age. Through the analysis of world's CLTS marketing, consciously, clustering developing trends, this paper illustrates the strategic opportunities of Hangzhou CLTS development with location, talent, culture, industry and other Foundation and economic development, consumption patterns, tourism-internationalization. Thus the author analysis Hangzhou CLTS problems in the future development and propose support measures.
목차
内容摘要
一、前言
二、世界文化休闲旅游业的发展趋势
三、杭州发展文化休闲旅游业的现实基础与战略机遇
四、未来发展中面临的严峻挑战和措施
五、结语
[参考文献]
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