학술논문
Economic Crisis and Managers' Behavior: Planned Behavioral Theory Approach
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- 영문명
- 발행기관
- 한국유통과학회
- 저자명
- Gokhan Cinar Ferruh Isin Adnan Hushmat
- 간행물 정보
- 『KODISA ICBE (International Conference on Business and Economics)』2016 International Conference on Business and Economics (ICBE 2016), 487~488쪽, 전체 2쪽
- 주제분류
- 경제경영 > 경제학
- 파일형태
- 발행일자
- 2016.06.30
무료
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국문 초록
영문 초록
The purpose of this study is to put forward the behavioral trends of the trading firms in the face of economic crisis. A questionnaire study is conducted to 167 firms and their behavioral aspects in crisis period is modeled using planned behavioral theory. The empirical analysis is conducted using Structural Equation Models (SEM). The findings show that the subjective norms and perceptions effect self-confidence and decisions. The results may help in taking necessary measures for operational continuity of the firms in a more rational environment.
목차
Abstract
1. Introduction
2. Data and Methodology
3. Conclusions
References
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