A Global Perspective on Green Sustainability, Corporate Reputation, and Technological Strengths For Firm Performance With Sustainable Growth Across National Countries

• 발행기관: 한국유통과학회
• 저자명: Jooh Lee
• 간행물 정보: 『KODISA ICBE (International Conference on Business and Economics)』2012 International Conference on Business and Economics (ICBE 2012), 81~90쪽, 전체 10쪽
• 주제분류: 경제경영 > 경제학
• 파일형태: PDF
• 발행일자: 2012.07.15

영문 초록

This study is an attempt to explore the nature of strategic impact of green strategy by environmental capital, corporate reputation, and technological strengths on the firm performance across countries. Considering all possible limitations that might exist with regard to selected samples and methods, this study demonstrates that environmental sustainability by green score, corporate reputation, technological capabilitiesand competences through R&D intensity and patent citations/applications are most likely to be significantly associated with most market-based performance measures including sustained growth rate, but the strategic significance of other variables such as capital intensity, leverage, and administrative cost efficiency on performance tends to be different depending on which performance measure is used across different countries with diverse economic and business contexts.

목차

Abstract

1. Introduction

2. Theoretical Background of the Study

3. Empirical Design and Methodology

4. Empirical Analysis and Discussion

5. Key Findings and Conclusions

6. Limitations and Implications

References

키워드

Corporate Reputation Technological Strengths Firm Performance Sustainable Growth