학술논문
Study on Vitalization Ideas For Traditional Market Through Social Network Services (SNS)
이용수 0
- 영문명
- 발행기관
- 한국유통과학회
- 저자명
- Jae-yong Choi
- 간행물 정보
- 『KODISA ICBE (International Conference on Business and Economics)』2012 International Conference on Business and Economics (ICBE 2012), 223~227쪽, 전체 5쪽
- 주제분류
- 경제경영 > 경제학
- 파일형태
- 발행일자
- 2012.07.15
무료
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국문 초록
영문 초록
We attempt to analyze the case study of Suyu Traditional Market that vitalized its sales revenues by aggressively utilizing social network services, which have become popular since 2010 (e.g., Twitter, Facebook, blogs, smartphone applications), and by actively communicating with the local residents, and we attempt to analyze the utilization ideas of social network services for vitalizing the Traditional Market.
목차
Abstract
Ⅰ. Introduction
Ⅱ. Theory
Ⅲ. Case Study on Vitalization of Traditional Market Through Social Network Services: Suyu Traditional Market in Seoul
Ⅳ. Social Network Service Utilization Ideas for Vitalization of Traditional Market
Ⅴ. Conclusion and Implications
References
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