학술논문
A Perspective of Distribution Channel of Lubricant in Korea and Improvement
이용수 0
- 영문명
- 발행기관
- 한국유통과학회
- 저자명
- Wook-Yoon Kam Sang-Youn Lee
- 간행물 정보
- 『KODISA ICBE (International Conference on Business and Economics)』2012 International Conference on Business and Economics (ICBE 2012), 399~401쪽, 전체 3쪽
- 주제분류
- 경제경영 > 경제학
- 파일형태
- 발행일자
- 2012.07.15
무료
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국문 초록
영문 초록
This studyaims to provide an overview of the distribution channel of Lubricant and it’s history of development in Korea. For this purpose, this study explores the basic knowledge and it’s characteristics of lubricant which is essential goods for all transportation including cars and for all industrial facilities to produce their own products. According to development of industry and economic grow, the distribution channel also expended and become more complicated. Especially as Lubricants has both characteristics of consumer products and industrial products, the distribution channel is also developed different ways. I will attempt to summarize the differences between each distribution channels and issues on role and responsibility of manufacturer and distributor. And then I hope to suggest the improvement of distribution channel.
목차
Abstract
Ⅰ. INTRODUCTION
Ⅱ. MARKET OF LUBRICANTS
Ⅲ. DISTRIBUTION CHANNEL OF LUBRICANTS
Ⅳ. SUGGESTION FOR IMPROVEMENT OF DISTRUBUTION CHANNEL
References
키워드
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