학술논문
Promoting Sport Tourism:A Success Story in Turkey
이용수 8
- 영문명
- 발행기관
- 세계문화관광학회
- 저자명
- Koray Baş ol R. Aysen Wolff Aysa İ . Erdoğ an Emre Tilev
- 간행물 정보
- 『Conference Proceedings』12th International Joint World Cultural Tourism Conference 2011, 435~439쪽, 전체 5쪽
- 주제분류
- 사회과학 > 관광학
- 파일형태
- 발행일자
- 2011.12.31
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국문 초록
영문 초록
The purpose of this study is to evaluate sport tourism and how a country develops into a major sport destination. Governments and companies are well aware of future trends in tourism and, consequently, promote international events with the potential to draw large audience and more famous participants.
Arel University allows students in the MBA program to research success stories, like Formula 1(auto-sports) in order to develop a positioning and targeting strategy for the developing economy.
목차
ABSTRACT
INTRODUCTION
WHAT IS SPORT TOURISM?
THE IMPORTANCE OF SPORT TOURISM AND SPORT TOURISM EVENTS
A CASE STUDY
FORMULA 1 TURKISH GRAND PRIX
CONCLUSION
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