학술논문
The Challenges of Tourism Diversification, The Role of Local Governments, The Case of the Chinese Province of Hainan
이용수 2
- 영문명
- 발행기관
- 세계문화관광학회
- 저자명
- Sebastien Goulard
- 간행물 정보
- 『Conference Proceedings』12th International Joint World Cultural Tourism Conference 2011, 419~426쪽, 전체 8쪽
- 주제분류
- 사회과학 > 관광학
- 파일형태
- 발행일자
- 2011.12.31
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국문 초록
영문 초록
The once neglected Chinese island of Hainan has been transforming itself into a tourist paradise since the early 2000’s. The local government has been deeply involved in the making of this destination by forging an attractive image, implementing tourist-friendly policies, developing transportation infrastructures and creating a tourism industry. The island has become a popular destination for Chinese tourists but has not turned itself in a truly international holiday island. Although supervision and large investments from local authorities are necessary to develop tourism, local governments should not get too intrusive so that local entrepreneurs could grow and tourism gets diversified.
목차
ABSTRACT
INTRODUCTION
CONCLUSION
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