관광지의 물리적 환경특성이 관광가치 및 지역사회연계에 미치는 영향 연구

• 영문명: A Study on the Influence of Tourism Characteristics on Tourism Value and Community Linkage
• 발행기관: 관광경영학회
• 저자명: 박준범 김종봉 임성수
• 간행물 정보: 『관광경영연구』제23권 제2호, 289~310쪽, 전체 22쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2019.03.31

영문 초록

The purpose of this study is to understand the characteristics of the tourist environment in Gunsan City and to increase the value of tourism to attract visitors' preferences and to establish links with the local community. First, based on the physical environment characteristics of the railroad village in Kyouam - dong, it is necessary to develop the physical environment characteristics by empirically identifying the causal relationship with the tourist value felt by tourists. Second, I will present the grounds for establishing tourism marketing strategy by enhancing tourism value and establishing community linkage by empirically identifying the causality that the tourism value formed through the visit of the railroad village in Kyouam - dong influences the community linkage. In order to elucidate the results of this study, a questionnaire survey was conducted to investigate the relationship between the physical environment characteristics of tourist sites and tourism value and community linkage in the railway village of Gyeongam - dong in Gunsan city. The main results of this study are as follows. First, to improve the tourism value among the characteristics of tourist environment, the most important factor is to improve the comfort. Second, accessibility affects emotional value only. Third, convenience of tourism value has no effect on all factors. Fourth, tourism value is influenced by all factors in community linkage. Emotional value has the greatest effect on tourism value. Lastly, the factors affecting the local community were convenience and accessibility.

목차

Ⅰ. 서 론

Ⅱ. 이론적 배경

Ⅲ. 연구설계

Ⅳ. 분석결과

Ⅴ. 결 론

참고문헌

키워드

Influence Tourism Characteristics Tourism Value Community Linkage