학술논문
The Effects of Corporate Philanthropy Activities on Gratitude, Trust, Commitment and Consumer Loyalty
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- 영문명
- 발행기관
- 한국유통과학회
- 저자명
- Jongchul Park Guangzuhu Pang Prashant Mool
- 간행물 정보
- 『한국유통과학회 학술대회 논문집』2013년 동계 국제학술대회, 109~111쪽, 전체 3쪽
- 주제분류
- 경제경영 > 경제학
- 파일형태
- 발행일자
- 2013.12.11
무료
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국문 초록
영문 초록
목차
Ⅰ. Introduction
Ⅱ. Research Model
Ⅲ. Method
Ⅳ. Analysis and Results
References
키워드
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