학술논문
A Study on the Factors Influence on the Culture Tourism Resource Interpretation based on Cultural Tourism Motivation
이용수 16
- 영문명
- 文化觀光動機による文化觀光資原解說に關する硏究
- 발행기관
- 대한관광경영학회
- 저자명
- Seo Yun-Jeong(서윤정) Lee Sung-Gag(이성각)
- 간행물 정보
- 『관광연구』제24권 제4호, 401~421쪽, 전체 21쪽
- 주제분류
- 사회과학 > 관광학
- 파일형태
- 발행일자
- 2009.10.30
5,320원
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국문 초록
본 연구에서는 문화관광자원해설의 중요성을 파악하여 문화관광동기에 따른 자원해설의 영향관계를 알아보고자 하였다. 이러한 연구목적을 달성하기 위하여 문화관광자원해설에 대한 이론적 연구를 거쳐 실증분석을 위한 측정척도를 도출, 가설을 설정하였다. 그 결과 문환관광동기의 ‘학습/지식습득’요인은 문화관광자원해설의 ‘교육성’, ‘흥미성’, ‘이해용이성’, ‘정보성’ 요인에 높은 영향을 미치며, ‘자기계발’요인은 ‘교육성’요인을 제외한 ‘흥미성’, ‘이해용이성’, ‘정보성’요인에 높은 영향을 미치는 것으로 나타났다. ‘기분전환’요인은 ‘이해용이성’, ‘정보성’요인에 높은 영향을 미치며, 상대적으로 ‘교육성’, ‘흥미성’요인에는 영향을 미치지 않는 것으로 조사되었다. 또한 ‘가족친화/친목도모’요인은 ‘교육성’ 요인을 제외한 ‘흥미성’, ‘이해용이성’, ‘정보성’요인에 높은 영향을 미치는 것으로 나타났다. 이상과 같은 결과로 볼 때 관광객의 문화관광동기에 따라 문화관광자원해설의 내용을 교육적이고 이해하기 쉽도록 초점을 맞추어 접근한다면 보다 효과적인 영향력을 가진다는 것으로 해석할 수 있다.
영문 초록
The aim of paper is to figure that the relation of resource interpretation along the cultural tourism motives by understanding the importance of the cultural tourism asset interpretation. To accomplish this purpose through the theoretical study on the cultural tourism motives and the cultural tourism asset interpretation were applied, the hypothesis was applied by deducting a measure for evidence analysis. As a result, the factor of learning/information acquirement in the cultural tourism motives have influence on education, interesting, understandable, and informative factors in the cultural tourism asset interpretation. I figured that the self education highly influenced on the interesting and understandable and informative factors excluding the educational factor. I understanded that the recreational factor highly influenced on the understandable and informative factors, relatively, never influenced on the educational and interesting factor. Also, I analysed that the family-friendly/promoting friendship were highly influenced in the interesting and understandable and informative factor except the educational factors. With respect to the result above, this paper comes out that focusing on making the interpretation on cultural tourism asset, accompanying with the cultural tourism motive of tourists, educational and understandable exercise its influence effectively.
목차
Abstract
Ⅰ. はじめに
Ⅱ. 理論的背景
Ⅲ. ?究設計
Ⅳ. 分析及び結果解?
Ⅴ. まとめ
考文
요약
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