대만 IT기업의 전략적 제휴사례 연구

• 발행기관: 대한중국학회
• 저자명: 박승찬
• 간행물 정보: 『중국학(구중국어문론집)』中國學 第33輯, 1~29쪽, 전체 29쪽
• 주제분류: 인문학 > 기타인문학
• 파일형태: PDF
• 발행일자: 2009.08.30

영문 초록

This study intended to analyze growth competence of Taiwanese IT industry through patterns and examples of strategic partnership for Taiwanese IT companies. In order to analyze background of growth and development of Taiwanese IT industry, this study has classified internal/external cooperation networking of Taiwanese IT companies, strategic partnership characteristics, into technical, production and capital partnerships, and suggested examples of strategic partnerships of Taiwanese companies for the characteristics. First, as production partnership shows transition trend, changing from simple production methods such as conventional OEM and EMS to ODM partnership that operates both design and production, this study has analyzed it with an example of Hon Hai, IT company in Taiwan. Second, has been analyzed using an example to penetrate into Chinese domestic market through establishment of joint venture company with Japanese companies or share investment. Third, case of technical + production partnership has been analyzed using examples of Chaiwanese companies that are rapidly growing in China recently. This study provides a meaningful suggestion on how Taiwanese IT company reinforces R&D of core parts and components by itself and maximizes synergy effect from incorporation by consolidating joint production or overseas marketing upon strategic partnership and linking production, how important specialized competence and networking capabilities of the corporation are, and how the concentrated power at national level has effect on capability of individual company.

목차

1. 서론

2. 대만 IT산업의 성장과 지식집약 활동

3. 대만 IT기업의 전략적 제휴특성

4. 대만 IT기업의 전략적 제휴사례 연구

5. 결론 및 시사점

참고문헌

Abstract

키워드

Strategic Partnership technical partnership ODM Taiwanese companies