호텔 기업의 경영성과가 조직유효성, 고객지향성에 미치는 영향

• 영문명: The Influences of the Management Performance of a Hotel Corporation on the Organizational Effectiveness and the Customer Orientation -Centered on the adjustment effect of the compensation system-
• 발행기관: 관광경영학회
• 저자명: 심우섭 이재곤
• 간행물 정보: 『관광경영연구』제24권 제3호, 827~851쪽, 전체 25쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2020.05.31

영문 초록

In this study, the causal relationship between the management performance, organizational effectiveness and customer orientation of the hotel company was identified, and the adjustment effect through the compensation system was analyzed, and both the research theory 1, 2 and 3 were adopted. As a result, firstly, from the perspective of a hotel company, organizational support for its employees should be ensured, and second, from the perspective of a hotel company's owners, it should be recognized that the proper compensation system for the organization has a positive effect on organizational effectiveness. Third, from the perspective of a company, it will be necessary to strengthen customer-oriented services through proper support from the organization and internal marketing first rather than making management performance a priority corporate goal.

목차

Ⅰ. 서 론

Ⅱ. 이론적 배경

Ⅲ. 연구설계

Ⅳ. 실증분석

Ⅴ. 결 론

참고문헌

키워드

Management Performance Organizational Effectiveness Customer Orientation Compensation System