한식의 세계화 방안에 관한 연구

• 영문명: A Study on Globalization of Korean Restaurants
• 발행기관: 한국외식경영학회
• 저자명: 나정기(Na Jeng Ki)
• 간행물 정보: 『외식경영연구』10권 2호, 155~179쪽, 전체 25쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2007.06.30

영문 초록

The purpose of this study is to understand the current management statues of Korean restaurants in New York, Chicago, Los Angeles and Washington D. C. metropolitan areas and to give a conceptual scheme for how to globalize Korean restaurants. The results are that most of the restaurants surveyed were lacking in cumulating learning experience in Korean restaurant localization due to the Korean- focused concepts. Take these concerns into consideration, the author indicates that concept localization is firstly considered for globalization of Korean restaurant and the government supports are needed to make the concept localization to be realized.

목차

ABSTRACT

Ⅰ. 서론

Ⅱ. 실태조사의 결과

Ⅲ. 한식당의 세계화 방안

Ⅳ. 결론

참고문헌

키워드

Korean restaurant globalization Korean restaurant localization Current management statues of Korean restaurants Restaurant concept