단말기간 직접통신(Device-to-Device) 기반 4G 이동통신 서비스 발굴 및 비즈니스 모델 개발 방법론

• 영문명: Development of Service Use Cases and Business Models for 4G Mobile Communications Based on Device-to-Device Communications
• 발행기관: 한국IT서비스학회
• 저자명: 오슬기(Seul-ki Oh) 류승완(Seungwan Ryu) 박세권(Sei-kwon Park) 신동천(Dong-Cheon Shin) 김이강(Yi-kang Kim)
• 간행물 정보: 『한국IT서비스학회지』한국IT서비스학회지 제11권 제2호, 339~353쪽, 전체 15쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2012.06.30

영문 초록

Mobile communication technology is advancing forward to deliver more connected devices and richer content and applications. The number of subscriptions continues to grow along with an explosive increase in the mobile data traffic demand. Thereby, it creates a significant network capacity shortage concerns for mobile network operators. In order to address this problem, it is essential to increase the network capacity at a low additional cost. The device-to-device (D2D) communication based proximity service is believed to have a promising future mobile communication technology that is capable to create new mobile service opportunities and offload traffic to the eNB. In addition, it is also required to develop new mobile communication services and its business models not only to accommodate the increasing mobile traffic demand but also to foster profitability of mobile business service providers such as the network providers, contents providers and platform providers. In this article, we first analyze current mobile business eco-system in the context of CPNT based value chain. Then, propose service development framework and business model creation methodologies for the device-to-device communication based services in the beyond LTE/LTE-Advanced systems.

목차

Abstract

1. 서론

2. 이동통신 기술과 서비스의 발전

3. 이동통신 가치사슬의 변화

4. 이동통신 산업의 한계점

5. D2D 기반의 이동통신서비스 비즈니스 모델

6. 결론 및 향후 연구방향

참고문헌

저자소개

키워드

3GPP LTE Device-to-Device Communication Mobile Service Business Models