서비스보증 강점이 동기부여와 조직충성도에 미치는 영향

• 영문명: The Effects of Service Guarantee Strength on the Employee Motivation and Organizational Loyalty in the Hotel Firms. : Focused on hotel firm's employees
• 발행기관: 관광경영학회
• 저자명: 하용규
• 간행물 정보: 『관광경영연구』제16권 제2호, 309~323쪽, 전체 15쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2012.06.30

영문 초록

This study tried to verify the influence how the service guarantee strength affect on the employee motivation and organizational loyalties in the hotel firms, it is an essential factor for organization management and human resource management in the hotel industry. The results of the practical analysis discovered that the service guarantee strength direct impact on the employee motivation and the organizational loyalties. And also employee motivation direct impact on the organizational loyalties. The results of this study brings up the new directions in the ways of organization management and human resource management in the hotel firms.

목차

Ⅰ. 서론

Ⅱ. 이론적 배경

Ⅲ. 연구 조사 설계

Ⅳ. 실증분석

Ⅴ. 결론

참고문헌

키워드

Service Guarantee Strength Employee Motivation Organizational Loyalty Performance