농촌체험마을 방문객의 농촌어메니티 자원유형 및 농촌관광마을 계획 요소에 대한 중요도 인식

• 영문명: Rural Tourism Participants' Evaluation on the Importance of Rural Amenity Types and Rural Community Tourism Planning Components
• 발행기관: 한국관광학회
• 저자명: 李珍珩 鄭大泳 李正兒 全珍衡
• 간행물 정보: 『관광학연구』제35권 제8호, 409~426쪽, 전체 18쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2011.10.31

영문 초록

From a market oriented perspective, this study was to investigate the types of rural amenities that rural tourism visitors consider to be important. It also explored rural tourism visitors' evaluation on the important elements of rural tourism village planning. Based on a review of related literature, 25 items of rural amenity were developed and another 25 items were also developed to measure the elements of rural tourism village planning. Data were collected from 295 visitors of three different kinds of rural tourism villages on October 2010. Results of a factor analysis delineated seven different factors of rural amenities. It also yielded to six factors of rural tourism village planning elements. Results showed that the respondents of this study considered natural environment related resources to be the most important aspects of rural amenities. They also evaluated the basic infrastructure of a rural tourism village and the village people's service quality as the most important factors of rural tourism village planning. Implications of this study were also discussed.

목차

Ⅰ. 서론

Ⅱ. 이론적 고찰

Ⅲ. 연구방법

Ⅳ. 연구결과

Ⅴ. 요약 및 시사점

참고문헌

키워드

농촌 어메니티 농촌체험 농촌마을계획 농촌관광 Rural amenity Experiences of rurality Rural village planning Rural tourism