한국 영화의 무역경쟁력 분석

• 영문명: Analysis of Trade Specialization on Korean Film in International Market
• 발행기관: 한국통상정보학회
• 저자명: 이찬도(Chan-Do Lee)
• 간행물 정보: 『통상정보연구』제12권 제4호, 327~344쪽, 전체 18쪽
• 주제분류: 사회과학 > 무역학
• 파일형태: PDF
• 발행일자: 2010.12.30

영문 초록

This study intends to analyze the trade competitiveness of Korean films in international markets. Under environmental of film industry, Korean films could be doing better. But the Key success factors Korean films in the foreign markets are the improvement of contents Quality and the diversification of trade market. Namely, Our films is mainly exporting Japanese market and the import depends upon American films. In case the trade specialization index(TSI), The international competitiveness of Korean films shows lower import specialization, by virtue of export increasing of Japan, Europe and other markets in 2000’s. On the other hand, The Export Market Share has shown similar pattern to main markets except Japanese market, and the import was almost similar to trend in foreign markets except American films. Consequently the present film strategies and polices that delight limited markets will not be compete in global markets, Korean films or contents is merely called by that name.

목차

Ⅰ. 서론

Ⅱ. 이론적 검토

Ⅲ. 분석결과

Ⅳ. 결론 및 시사점

참고문헌

Abstract

키워드

Film Industry Korean films Trade Specialization Index Content Export Market Share