Construction Of The Measurement Model Of User Satisfaction In Internet Shopping Environment: Based On The End-Use Computng Satisfaction Instrument

• 발행기관: 한국통상정보학회
• 저자명: 김태환(Tae-Hwan Kim)
• 간행물 정보: 『통상정보연구』제8권 제1호, 1~11쪽, 전체 11쪽
• 주제분류: 사회과학 > 무역학
• 파일형태: PDF
• 발행일자: 2006.03.30

영문 초록

To develop and validate an instrument to measure user satisfaction in Internet shopping environment, the EUCS instrument by Doll and Torkzadeh (1988) was used for this research. The results of the study shows how the main constructs of the model that will eventually interact for the user satisfaction in internet commerce environment. This research will present significant progress towards keeping the End-User Computing Satisfaction instrument relevant and applicable under the Internet shopping environment.

목차

Ⅰ. Introduction

Ⅱ. Literature Review

Ⅲ. Model Development

Ⅳ. Research Methodology

Ⅴ. Findings And Implications

Abstract

References

Appendix

키워드

user satisfaction Internet shopping EUCS