국내 외식산업 육성을 위한 비전과 발전전략

• 영문명: Vision and Strategy of Food Service Industry in Korea
• 발행기관: 한국외식경영학회
• 저자명: 김태희(Kim Tae Hee) 이영남(Lee Young Nam) 박홍현(Park Hong Hyun)
• 간행물 정보: 『외식경영연구』7권 3호, 215~237쪽, 전체 23쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2004.12.31

영문 초록

The purpose of this study was to develop the vision & strategies of Korean food service industry to raise industry infrastructure and service quality to the levels of advanced countries by 2013. The study was conducted by using various research methods: literature review, Internet search, face-to-face and phone interviews, survey, and interview with industry experts. The study concluded that the vision of Korean food service industry is becoming a world-class leader in food service industry by 2013 with the well-established global infrastructure, global standards, and global marketing program. 10 core policies that the government has to make efforts at were explained in detail.

목차

ABSTRACT

Ⅰ. 서론

Ⅱ. 본론

Ⅴ. 맺음말

참고문헌

키워드

Vision Strategy Core Policies Food Service Industry