관광전세버스의 이용자 만족도에 관한 연구

• 영문명: A Study on the User's Satisfaction of Sightseeing Chartered Bus
• 발행기관: 관광경영학회
• 저자명: 류인평(Inpyong Yoo) 공연숙(Younsuk Kong)
• 간행물 정보: 『관광경영연구』제6권 제2호, 37~58쪽, 전체 22쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2002.06.30

영문 초록

The purpose of this study wishes to investigate customers' satisfaction availability to develop chartered bus household mascot as sightseeing traffic work and study development direction of sightseeing chartered bus. Chartered bus that is sightseeing ride through this research wishes to make plan to offer convenient and safe ride to sightseeing persons. Details purpose of this study is as following. First, wish to establish sightseeing chartered bus concept. Second, theoretical study and present condition analysis form that three examines sightseeing chartered bus user's satisfaction through actual proof analysis by rule and sightseeing person wants grasp wish to. Third, wish to present sightseeing chartered bus development direction laying stress on preference degree of sightseeing chartered bus user's chartered bus service.

목차

I. 서론

II. 이론적 배경

III. 관광전세버스 현황

IV. 조사설계 및 분석방법

V. 결론

키워드

관광교통 전세버스운송 관광전세버스 이용자만족