文化藝術祭의 價値評價

• 영문명: Valuing Culture and Arts Event: A Contingent Valuation Analysis
• 발행기관: 한국관광학회
• 저자명: 李希燦
• 간행물 정보: 『관광학연구』제26권 제4호, 129~143쪽, 전체 15쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2003.02.28

영문 초록

This article estimates the non-market value of culture and investigates the determinants of visitors’ willingness to pay(WTP) for the event. A dichotomous choice form of contingent valuation is applied to the 2000 Kwangju Biennale, a quasi-public good. The benefit estimate derived from the logit model is compared to the one obtained by a nonparametric approach. While visitors’ sociodemographic characteristics was not important determinants of the WTP for a visit, the WTP was found significantly affected by the contents of the event, visitors’ satisfaction level and expertise, and locality they live in. Total net use value of the event was estimated 5.3 billion Won averaging about 8,600 Won per person. The result indicates that valuing the event endorses the argument for local and central government funding for the culture and arts event.

목차

ABSTRACT

Ⅰ. 서론

Ⅱ. 兩分選擇形 CVM과 便益

Ⅲ. 模型設定 및 推定結果

Ⅳ. 結論

참고문헌

키워드

문화예술제 외부효과 조건부 시장가치평가법(CVM) 사용가치