지역주민의 UCC 서비스활동 참여에 미치는 영향요인에 관한 연구

• 영문명: A Study on Effect on Participation in UCC Service Activities of Local Residents
• 발행기관: 한국비교정부학회
• 저자명: 이숙영(Sook-Young, Lee)
• 간행물 정보: 『한국비교정부학보』제13권 제2호, 279~302쪽, 전체 24쪽
• 주제분류: 사회과학 > 행정학
• 파일형태: PDF
• 발행일자: 2009.12.30

영문 초록

Due to popularization and rapid development of mobile technology such as HSYPA, User-Created Contents service has been developed rapidly. The UCC culture, featured by participation, openness and sharing is based on Web 2.0, which leads to a network society, in which the functions of self-expression can be globally linked to one another through the interactions between open space and user participation . But now this UCC service is emerging stage in mobile. To boost this service in a successful, we attract user to participation in this service. So we recognize service s success as user s participation. The main purpose of this study is to find out what factors of UCC are required for user s participation. The findings of this study indicate that variables on participation in UCC service activities of local residents are as follows: self-efficiency, contents quality, information usefulness, social presence, vitality.

목차

Ⅰ. 서 론

Ⅱ. 이론적 배경

Ⅲ. 실증분석 결과

Ⅳ. 분석적 함의와 결론

참고문헌

키워드

UCC N세대 문화콘텐츠산업 서비스 참여 사회적 실재감 UCC N generation culture contents industry service participation social presence