지속가능한 지역발전을 위한 지역축제 성공요인에 관한 연구

• 영문명: A Study of Exploring the Influencing Factors on the Successful Regional Festivals Hosted by the Local Governments in Korea
• 발행기관: 한국지방행정학회
• 저자명: 윤남경(Nam-Kyung Yoon) 김태영(Tae young Kim)
• 간행물 정보: 『한국지방행정학보』제10권 제2호, 275~303쪽, 전체 29쪽
• 주제분류: 사회과학 > 행정학
• 파일형태: PDF
• 발행일자: 2013.12.30

영문 초록

The study attempts to discover the influencing factors on the successful factors for the regional festivals, which have been hosted by the local governments in Korea since the local autonomy system being introduced. For effective study, it employed three categories of independent variables. The first group includes managerial factors such as personnel and financial aids for the festivals. The second group focuses on the program of the event and the quality with the festivals. The third group interests with facility, transportation, and etc. The research also tested the degree of visitor s satisfaction as dependent variable. Finally, the test accommodated binary method in part and also run multiple regression model for effective estimation. The results show that the quality of the festivals and managerial and financial supports for the festivals would be crucial for the successful festivals. The support made by the national government is also disclosed being important factors. Further study will test the relationship between the regional development and the successful regional festivals for completion.

목차

I. 문제제기

Ⅱ. 이론적 논의

Ⅲ. 실증분석

Ⅳ. 결 론

키워드

지역축제 성공요인 지역발전 Regional Festivals Regional Development Local Governments