도시재생 프로그램이 상권활성화에 미치는 영향력 분석

• 영문명: Analysis of Effects of Urban Regeneration Programs on Invigoration of Commercial Areas - Centered Around Jungang-dong of the City of Cheongju -
• 발행기관: 한국지역개발학회
• 저자명: 임은혜(Lim, Eun-Hye) 성순아(Seoung, Soon-A) 황희연(Hwang, Hee-Yun)
• 간행물 정보: 『한국지역개발학회 세미나 논문집』2013년 추계학술대회 발표집, 185~203쪽, 전체 19쪽
• 주제분류: 사회과학 > 지역학
• 파일형태: PDF
• 발행일자: 2013.11.30

영문 초록

Based on the monitoring results of Jungang-dong in the City of Cheongju, this study analyzed the effects that the urban regeneration programs currently being undertaken in this area have on the invigoration of commercial areas. The statistical processing of collected data entailed data coding and data cleaning and, by utilizing SPSS 12.0 statistical package program and Expert Choice program, the importance analysis and AHP analysis methods were used. As a result of the analyses, the pine tree-lined road development project was found to have the biggest influence on increase in the foot traffic and satisfaction levels of visitors of the main road stores, and the operation of culture and arts flea market was found to have effects on the invigoration of commercial areas, including increase in the frequency of visits by the young people, increase in the users of consumer activities of the main road, increase in the users of cultural facilities and cultural programs, average number of visits of the main road stores, etc. In addition, only the operation of an urban regeneration trust business center was derived as having effects on the reduction of vacant stores.

목차

1. 서 론

2. 이론적 고찰

3. 분석의 틀

4. 분석

5. 결 론

참 고 문 헌

키워드

도시재생(Urban Regeneration) 상권활성화(Market Revitalization) AHP 분석(AHP analysis methods)