Performance of New Ventures in Korea

• 발행기관: 한국무역연구원
• 저자명: Ki-Chang Yoon Joshua Park
• 간행물 정보: 『무역연구』제12권 제3호, 95~116쪽, 전체 22쪽
• 주제분류: 경제경영 > 무역학
• 파일형태: PDF
• 발행일자: 2016.06.30

영문 초록

The purpose of this study is to analyze if product or process improvement play mediating roles in the performance of new ventures in Korea from a resource-based view. It further examines whether there is a difference between the non-equity entry mode and equity entry mode of a foreign market. In accordance with this purpose, data were collected from surveys on venture enterprises in Korea and analysis was done using a structural equation model. The results of this study found that innovation (product and process improvement) is affected by internationalization, entrepreneurship, and hostile environment. SMEs and/or new ventures (NVs) tend to make efforts to improve their products in order to create competitive advantage in their target markets when they advance into new foreign markets. Entrepreneurship was verified to be a vital factor in innovation. The hostile environment of a foreign market was found to have a significant effect on process improvement. Analysis showed that innovation played a partial mediating role between independent variables and management performance. In addition, structural relationship among them exhibited partial differences depending on the foreign market entry mode.

목차

Ⅰ. Introduction

Ⅱ. Theory Review and Hypothesis Development

Ⅲ. Methodology

Ⅳ. Analysis and Results

Ⅴ. Conclusions and Discussions

키워드

Entry Mode Innovation International Entrepreneurship Internationalization New Ventures (NVs) Performance