절단된 포아송(TP)모형을 활용한 골프수요 영향요인 연구

• 영문명: Determinants of Golfers' Demand for Golf: Application of Truncated Poisson Model
• 발행기관: 한국관광학회
• 저자명: 소국섭 이희찬
• 간행물 정보: 『관광학연구』제31권 제2호, 9~27쪽, 전체 19쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2007.04.30

영문 초록

Authors examine the variables that have influence on golfers' demand among some variables which are choice attributes of golf course, demographic variables, golf related personal characteristics, kinds of golf courses, types of their leisure activities. In order to accomplish an aim of this research, the author analyses the effects of determinants on golfers' demand for golf courses using a class of maximum-likelihood regression estimators for count data from truncated samples by applying Poisson Model. Some significant variables were found out. Furthermore, the identification of weekend leisure types preferred by golf participants would be helpful to target for suppliers' promotion.

목차

I. 서론

II. 골프장

III. 수요이론 및 모형

IV. 자료 및 모형추정

V. 결론 및 시사점

참고문헌

키워드

선택속성 주말여가행태 골프수요 가산자료 절단된 포아송 모형 Selective attributes Weekend leisure types Golf demand Countable data TP: Truncated poisson