여행업 창업의지의 영향요인에 관한 연구

• 영문명: A Study on the Factors Influencing Entrepreneurial Intention for Travel Agencies - Focusing on Internal, Work Value and Job Satisfaction Factors -
• 발행기관: 한국창업학회
• 저자명: 이완기 이소윤 한상진 정환
• 간행물 정보: 『한국창업학회 Conferences』2013년 춘계학술대회 발표집, 359~376쪽, 전체 18쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2013.05.30

영문 초록

This study examined the effects of internal, work value and Job satisfaction factors, as the ones influencing entrepreneurial intention for travel agency. Through factor analysis, job attachment, incentive compensation, and human relations have been examined as internal factors; ability appreciation, comparative advantage, and social recognition, as work value factors; treated conditions, working conditions, company s reputation, etc, as job satisfaction factors. After Focus Group Interview Survey being conducted, targeting travel professionals with more than 10 years experience working in travel agency, the data from a total of 60 responses was used in the final analysis. Stepwise regression analysis was carried, which included variables in the regression equation in the order of the ones with the highest influence and explanatory power, among possible variables affecting entrepreneurial intention. The results were as follows: First, it showed that among the internal factors, incentive compensation factor has the greatest impact on the entrepreneurial intention; second, among the job satisfaction, treated conditions factor has an impact on it; third, among work value, social recognition factor has an impact on it. These findings are expected to provide a new direction for new business-related empirical studies for related industries in the future.

목차

Ⅰ. 서론

Ⅱ. 이론적 배경

Ⅲ. 연구의 설계

Ⅳ. 실증분석과 연구결과

Ⅴ. 결론 및 제언

참고문헌

Abstract

키워드

여행업 내부환경요인 직업가치 직업만족 창업의지 Travel Agency Internal Factor Work Value Job Satisfaction Entrepreneurial Intention