도시민의 농촌관광 인터넷사이트 이용실태 분석

• 영문명: Survey on the Urban Residents’ Internet-site use of Rural Tourism
• 발행기관: 한국문화관광학회
• 저자명: 황대용(Hwang, Dae-yong) 조영숙(Cho, Yong-sook) 강경하(Kang, Kyenog-ha)
• 간행물 정보: 『문화관광연구』제5권 제2호, 420~435쪽, 전체 16쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2003.12.31

영문 초록

This study was conducted to analyse use, improvement, and factors were having influence on internet-site of rural-tourism, sampled with urban residents' 2,000 people over eighteenth years old in Seoul and six Kwangyeok-Cities. The results of the survey are summarized as follows : The urban residents' internet-site use were low with 7.5%, but internet-site user showed purposeful access in pursuit of information, And the urban residents did not recognize the existence of rural tourism's internet-site itself, therefore the access to internet-site need to be improved through a strategic publicity etc. Further, the effective factors of internet-site use of rural tourism were experience and intention of rural tourism, white-collar, the person of metropolitan who have been lived in rural area, and the family with a primary school student.

목차

[Abstract]

Ⅰ. 서론

Ⅱ. 이론적 배경

Ⅲ. 연구방법

Ⅳ. 연구결과

Ⅴ. 결론

참고문헌