중국관광자의 한국관광 조건에 대한 기대와 만족에 관한 연구

• 영문명: A Study on the Expectation and Satisfaction about Korea Tourism Conditions of Chinese Tourists
• 발행기관: 관광경영학회
• 저자명: 최병창(Byungchang Choi)
• 간행물 정보: 『관광경영연구』제6권 제3호, 297~320쪽, 전체 24쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2002.10.31

영문 초록

The main purpose of this study was to find different an inbound Chinese tourists expectation and satisfaction according to the characteristics on travel type. Analysis results of this study are summarized as below: First, gap analysis of satisfaction-expectation, dissatisfaction factors are attractions, convenience of transportation, cheaper transportation expenses. Second, while increase a number of visit Korea, they dissatisfied F&B service, shopping, an itinerary and service. Third, Among the Korea tourism conditions, satisfaction, revisit and recommendation influences of Chinese tourists factors is attractions and transportation, tourism service.

목차

I. 서론

II. 이론적 배경

III. 조사 설계와 분석 방법

IV. 분석 결과와 종합토의

V. 결론

참고 문헌

키워드

중국관광자만족 중국관광자관광동향 한국관광조건 기대와만족