의료관광 기업의 공급사슬 통합과 기업성과와의 관계

• 영문명: Relationship Between Supply Chain Integration among Medical Tourism Corporations and their Performances: Role of Internal and External Factors as Moderate Variables
• 발행기관: 한국관광학회
• 저자명: 조승아 최승담
• 간행물 정보: 『관광학연구』제37권 제2호, 141~161쪽, 전체 21쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2013.03.31

영문 초록

The purpose of this study is to investigate the relationship between medical tourism corporations' supply chain integration and corporate performance considering the convergent characteristic of medical tourism industry. Three hypotheses were formulated based on theoretical discussion. First, as the level of supply chain integration among medical tourism corporations grows higher, it is more likely to have positive influence on corporate performance. Second and third, the effects of supply chain integration among medical tourism corporations on corporate performance vary depending on the level of internal and external factors. Through the verification of the hypotheses, it was revealed that the higher the level of supply chain integration among medical tourism corporations becomes, the more it was likely to have a positive influence on corporate performance. Second and third, it was proved that the effects of supply chain integration among medical tourism corporations on corporate performance varied depending on the level of internal and external factors.

목차

I. 서론

II. 이론적 배경

III. 연구방법

IV. 결과

V. 결론

참고문헌

키워드

의료관광 공급사슬 공급사슬 통합 의료관광기업 기업성과 기업의 내․외부환경 Medical tourism supply chain Supply chain integration Medical tourism corporation Corporation performance Internal and external factors of corporation