QFD를 활용한 비교우위관점에서의 지역 관광경쟁력 결정요인 도출

• 영문명: Determinants of Regional Tourism Competitiveness from a Viewpoint of Comparative Advantage
• 발행기관: 한국관광학회
• 저자명: 서정태 최승담
• 간행물 정보: 『관광학연구』제31권 제4호, 343~361쪽, 전체 19쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2007.08.31

영문 초록

Regional tourism competitiveness has already surfaced to the fore as one of the main research areas propelled by globalization, information and urbanization. Nevertheless, most of studies dealing with regional tourism competitiveness have so far limited themselves. With this limitation in mind, this paper has approached regional tourism competitiveness from a viewpoint of comparative advantage in order to extract actual evaluation determinants. Since comparative advantage as a resource endowment is a major factor in determining tourism flow between tourist destinations, it has the benefit of simplifying inclusive and complicated competitive factors as tourist mobility. By utilizing QFD in comparative advantage viewpoint, 19 evaluation determinants and weights were drawn.

목차

I. 서론

II. 비교우위와 지역 관광경쟁력

III. QFD 방법

IV. 지역 관광경쟁력 평가요인 도출

V. 결론

참고문헌

키워드

지역 관광경쟁력 비교우위 부여자원 QFD 품질기능전개 regional tourism competitiveness comparative advantage resource endowment Quality Function Deployment