뉴 노멀시대 한국의 가구 시장 연구

• 영문명: A Study on Furniture Market of South Korea in New Normal- Focus on Economic Perspectives -
• 발행기관: 한국가구학회
• 저자명: 정재나(Jaenah Jung)
• 간행물 정보: 『한국가구학회지』제29권 제1호, 8~17쪽, 전체 10쪽
• 주제분류: 예술체육 > 미술
• 파일형태: PDF
• 발행일자: 2018.01.30

영문 초록

Economic crisis in 2008 has changed South Korean market including furniture related field. Owing to Subprime Mortgage Crisis, new economic order, in other words, New Normal was established. Low growth rate, low interest, high unemployment rate, high risks, regulation strengthening, and all that sort of negative things have became generalized. South Korean econ-omy has developed drastically since the Korean War, however recent economic crisis and Internet and smart phone have leading roles in shaping new consumption market. In a way, furniture market has expanded despite economic recession. Total service for housing is suited to South Korean consumers and shortened Product Life Cycle induces consumers to buy more furniture. In addition, Internet and smart phone allow people to show off their private spaces to unspecified masses. As a result, consumer prefers inexpensive and expendable furniture. It is certain that furniture market makes quantitative growth, but qualitative sides are questionable. Even though the study is focused on the existent circumstances, It will help to find out the proper ways of future furniture market in South Korea.

목차

Ⅰ. 서론

Ⅱ. 뉴 노멀시대의 가구 시장

Ⅲ. 가구 업체의 대응 사례

Ⅳ. 결론

참고문헌

키워드

New Normal Furniture market Hanssem IKEA