한국창업시장의 중국진출에 있어 필요한 중국문화 이해

• 영문명: Establishment of Korean Companies for Understanding Chinese Culture on China
• 발행기관: 한국창업학회
• 저자명: 전외술(Jeon Oi Sul) 정성아(Jung Seong A)
• 간행물 정보: 『한국창업학회지』제10권 제2호, 116~129쪽, 전체 14쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2015.06.30

영문 초록

From 1980’s to 1990’s, with the further development of the reform and opening-up of China, the enterprise culture was introduced into Chinese enterprises as a mode of management in enter of foreign countries. China has already emerged as not the “world factory” of the “world market”, and it shows that there is fierce competition between the growth of Chinese enterprises , does mean that countries inside and outside the enterprise. In the Chinese market it is needed in order to understand the socio-cultural . This article Korea companies would like to search for a Chinese culture that must be understood as advancing in China. This paper relating to the relationship between culture and management, mainly describes the characteristics of Chinese culture as well as relationship between culture and management.

목차

Ⅰ. 서론

Ⅱ. 이론적 논의

Ⅲ. 중국시장에서의 유교

Ⅳ. 중국시장에서의 꽌시문화

Ⅴ. 결론

참고문헌

Abstract

키워드

Establishment of korean companies chinese culture corporate culture Confucian culture Cultural Management