국내 모발 화장품의 동향에 관한 연구

• 영문명: Study on the Scalp and Hair to the Domestic Distribution of Cosmetics Trends
• 발행기관: 한국인체미용예술학회
• 저자명: 최원준(Won-Joon Choi) 문영숙(Young-Sook Moon) 김민정(Min-Joung Kim)
• 간행물 정보: 『한국인체미용예술학회지』한국인체미용예술학회지 제14권 제1호, 59~67쪽, 전체 9쪽
• 주제분류: 예술체육 > 예술일반
• 파일형태: PDF
• 발행일자: 2013.03.20

영문 초록

As the income per capita for South Korea rises, people pay more attention to beauty. In addition to this, products for hair & scalp condition have been expanding their market share while the cosmetic product market has been growing. This study surveyed the market trend of products for hair & scalp condition in the domestic market and in South Korea. First, it is observed that the market share and market size of hair & scalp condition products has been growing steadily since 1996. Second, in South Korea, as the population who suffers from hair loss increases, products for hair & scalp condition occupies more than 14% of their market share among cosmetic product market. Third, the products that are sold in the domestic market are supplied by 70 companies with more than 70 brands and it has turned out that there are more domestic products than exported products. Fourth, since there has been an increased concern for aging, anti-aging substances are used when manufacturing products for hair & scalp condition and there have been continuous researches on this area. Fifth, in the vast majority of the materials, it is observed that natural ingredients are used to manufacture hair & scalp condition products.

목차

Abstract

Ⅰ. 서론

Ⅱ. 본론

Ⅲ. 결론

참고문헌

키워드

스캘프 헤어 안티에이징 코스메틱 Scalp Hair Anti-aging Cosmetic