학술논문
An Analysis on the Relationships between Port Selection Factors
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- 영문명
- 발행기관
- 한국항해항만학회
- 저자명
- Myoun-Soo Lee Tae-Won Kim Woo-Jun Jang Kyu-Seok Kwak Ki-Chan Nam
- 간행물 정보
- 『한국항해항만학회 학술대회논문집』2006년도 International Symposium on GPS/GNSS Vol.1, 1~6쪽, 전체 6쪽
- 주제분류
- 공학 > 해양공학
- 파일형태
- 발행일자
- 2006.10.24
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국문 초록
영문 초록
The world economy has came into unlimited competition with globalization since 1990. Opening markets to the world is in progress through the expansion of world free trade and internationalization of multinational enterprises. In the maritime transportation for world trade, shipping companies pursue "Hub & Spoke" strategy so a port which is not able to be located as a hub port is degraded as a feeder port. To attract shipping companies, it is necessary for existing ports to provide differentiated service. This paper devises marketing strategies for a competitive port after evaluating relation among the factors affecting port selection when a shipping company chooses a port of call. On the basis of determinants derived from existing researches, we study the relation as well as importance among the factors of port selection.
목차
1. Introduction
2. Changes of shipping and port environment
3. Existing studies on the factors of port selection
4. Relation analysis among determinants of port selection
5. Conclusions
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