한국 국제물류주선업체의 다각화 성과에 관한 연구

• 영문명: A Study on the Performance for the Diversification of Korea's Freight Forwarders : Based on the Function of Transport Logistics
• 발행기관: 한국국제상학회
• 저자명: 추선애(Sun-ae Choo) 하명신(Myung-shin Ha) 홍재범(Jae-bum Hong)
• 간행물 정보: 『국제상학』國際商學 第24卷 第2號, 65~86쪽, 전체 22쪽
• 주제분류: 경제경영 > 무역학
• 파일형태: PDF
• 발행일자: 2009.06.30

영문 초록

The purpose of this paper is to analyze Korea's Freight Forwarders' diversification-level and research the determinant factors for diversification and economic success. Determinant factors for diversification are not only of the existing and target industry but any retention resources as well. Success is divided into financial success and non-financial success. In terms of retention resources, three factors (management, service, and financial resources) have a great impact on diversification in statistical analysis. It shows that the level of diversification is heavily related to important results. Diversification has a positive effect on the outcome of freight forwarding industry. Therefore, the international freight forwarding business needs to diversify its related businesses, which can lead to synergy with the existing industry, by thorough study about what they have as resources. In conclusion, this study made it clear that bringing professionals and manpower and providing customers with a variety of services in the field of logistics are the most important goals for successful freight businesses.

목차

Ⅰ. 서 론

Ⅱ. 이론적 고찰

Ⅲ. 가설의 설정 및 연구방법

Ⅳ. 실증분석 및 시사점

Ⅴ. 결론 및 제언

참고문헌

키워드

Freight forwarder Diversification Attractiveness Resources Possibility of creating synergy Diversification-level Diversification-Performance