Problems and Improvement Plans of Jingdong’s Corporate Culture

• 영문명: Problems and Improvement Plans of Jingdong’s Corporate Culture
• 발행기관: 한중경제문화학회
• 저자명: Jin Gao
• 간행물 정보: 『한중경제문화연구』제24권, 137~148쪽, 전체 12쪽
• 주제분류: 경제경영 > 경제학
• 파일형태: PDF
• 발행일자: 2023.11.30

영문 초록

In the environment of fierce market competition, enterprises need to learn modern enterprise management experience and improve the effectiveness of enterprise management. If they want to enhance their core competitiveness and achieve high-quality development. Among them, the construction of corporate culture is an indispensable means of enterprise management. Under the influence of excellent corporate culture, the behavior of employees will be more standardized.The work attitude will be more correct, but also the formation of a more effective display of the enterprise brand. It can be seen that corporate culture has a very important value and role in the enterprise management.

목차

Ⅰ. Introduction

Ⅱ. Jingdong Enterprise Culture Analysis

Ⅲ. Problems in the Cultural Construction of Jingdong Group

Ⅳ. Optimizes the Countermeasures of Jingdong Group’s Enterprise Culture Construction

Ⅴ. Research Conclusion

키워드

Corporate Culture Jingdong Optimization Strategy Study