Effects of ESG Management of Retail Companies on Consumer Values and Attitudes

• 영문명: Effects of ESG Management of Retail Companies on Consumer Values and Attitudes
• 발행기관: 한국유통과학회
• 저자명: Choo Yeon KIM Ji Min PYO Seong Soo CHA
• 간행물 정보: 『유통과학연구(JDS)』제21권 제4호, 113~119쪽, 전체 7쪽
• 주제분류: 경제경영 > 경제학
• 파일형태: PDF
• 발행일자: 2023.04.30

영문 초록

Purpose: This study aims to investigate the effect of retailer’s ESG performance on consumption value. The research analyzed the effect of consumption value that can be obtained through ESG management of retail companies on consumer attitude and repurchase intention. Research design, data, and methodology: A research model and hypothesis were established, and statistical analysis was performed on a total of 278 samples of all age groups. To secure the reliability and validity of the data, confirmatory factor analysis and discriminant validity analysis were performed, and the causal relationship of latent variables was verified through path analysis. Results: As a result of the analysis, it was found that among the characteristics of consumption value according to ESG management, social value, economic value, accessible value, and eco-friendly value had an effect on social contribution attitude. Also, the economic value was found to have an effect on the self-actualization attitude, and both the social contribution attitude and the self-actualization attitude have an effect on the purchase intention. Conclusions: This study empirically analyzed the value of ESG management in the retail industry that consumers are paying attention to recently. This will serve as a basis for revising and supplementing the retail companies’ strategy in the near future.

목차

1. Introduction

2. Theoretical background

3. Research Method

4. Result

5. Conclusion

6. Implication

Reference

키워드

Retail Companies ESG Management Consumption Value Social Contribution Self-actualization