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학술논문

청년창업기업의 창업초기 생존전략

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영문명
Youth Startup Firms: A Case Study on the Survival Strategy for Creating Business Performance
발행기관
한국유통과학회
저자명
이승창(Seung-Chang Lee) 임원호(Won-Ho Lim) 서응교(Eung-Kyo Suh)
간행물 정보
『유통과학연구(JDS)』제12권 제6호, 81~88쪽, 전체 8쪽
주제분류
경제경영 > 경제학
파일형태
PDF
발행일자
2014.06.30
무료

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국문 초록

영문 초록

Purpose - Entrepreneurship promotion is emerging as an important economic growth agenda. However, in Korea, entrepreneurship has weakened because of the collapse of the venture bubbles of the 2000s and the global economic recession in 2008, which have induced the business community to choose stability over risk. The Korean government has been implementing several support projects to inspire and promote youth entrepreneurship through various means including financial assistance; however, the perpetuation rate of young entrepreneurship is still low as compared to advanced economies such as the US and EU. This case study focuses on the Youth Start-Up Business Support Program of the Small & Medium Business Corporation, and explores practical alternatives. Further, it aims to suggest managerial factors and a conceptual model for change management factors affecting the business performance creation of a startup company, based on the Small and medium Business Corporation's young venture startup fund. Research design, data, and methodology - Many studies examine the current progress and issues of startup firms, for example, a lack of systematic cultivation of entrepreneurship and startup business training, lack of commercialization funding for youth startup businesses, lack of mentoring, and inadequate infrastructure. From prior research, we address four factors, namely, personal managerial capabilities, innovative business model, sufficient cash flow, and social network, affecting startup companies' business performance. This study involved a sample survey of 200 young entrepreneurs to investigate casual relations between the four factors and business performance. A regression analysis was used to verify the hypotheses. Results - First, in relation to differences in the founder's personal characteristics, age, sales amount, and number of employees significantly impact business performance. Second, regarding the causal relation between the four factors for creating busin

목차

Abstract
1. 서론
2. 창업 성공요인과 창업자 특성
3. 창업초기 성과창출 위한 주요 관리요인
4. 실증연구방법과 분석결과
5. 시사점: 청년창업가들에게 제언
References

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APA

이승창(Seung-Chang Lee),임원호(Won-Ho Lim),서응교(Eung-Kyo Suh). (2014).청년창업기업의 창업초기 생존전략. 유통과학연구(JDS), 12 (6), 81-88

MLA

이승창(Seung-Chang Lee),임원호(Won-Ho Lim),서응교(Eung-Kyo Suh). "청년창업기업의 창업초기 생존전략." 유통과학연구(JDS), 12.6(2014): 81-88

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