서울시 관광풍수스토리텔링 전략에 관한 연구

• 영문명: A study on the Tourism Fengshui Storytelling strategy of Seoul city
• 발행기관: 한국해양관광학회
• 저자명: 장원기(Jang Won Kee)
• 간행물 정보: 『해양관광연구』제9권 제2호, 79~100쪽, 전체 22쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2016.12.30

영문 초록

Adding a fengshui element to tourism storytelling, it will become a tourism fengshui storytelling. in addition, tourism fengshui storytelling can be defined as a means of talking to tourists by creating a story of a tourist spot in fengshui (Chang Won-kee, 2010). This study is a study on tourism fengshui storytelling in Gyeongbokgung, representative of Seoul, visited by 78.7% of foreign tourists last year. All the buildings in the Joseon Dynasty in Seoul were created as fengshui. In particular, Gyeongbokgung has been influenced by the fengshui influence since its founding. Therefore, a storytelling strategy using Fengshui is needed for effective tourism storytelling. To this end, first; Fengshui storytelling should be developed based on Fengshui theory. For this, systematic tourism fengshui theory should be established. Second; A systematic tourism fengshui theory education is necessary for tourism fengshui storytelling. Third; We will reorganize the viewing point to see the whole Seoul in fengshui, and install a sculpture in Namsan that is good enough to understand the whole national-condition. and we need to create an unmanned interpretation system that is easy for foreigners to use.

목차

ABSTRACT

Ⅰ. 서론

Ⅱ. 외국의 풍수관광 적용 사례

Ⅲ. 이론적 연구

Ⅳ. 서울시 경복궁 관광풍수 스토리텔링 사례 연구

Ⅴ. 결론과 제언

참고문헌

키워드

관광스토리텔링 경복궁 관광풍수스토리텔링 Tourism storytelling Gyungbokgung Tourism Fengshui storytelling