Bluecord technology의 성장과 임채환의 경영이념

• 영문명: Evolution of bluecord technology corporation and CEO, Lim, chae-hwan’s management creed
• 발행기관: 한국경영사학회
• 저자명: 유병주(Byung Joo Ryu)
• 간행물 정보: 『경영사연구(경영사학)』제15집 제3호(통권24호), 95~117쪽, 전체 23쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2000.12.30

영문 초록

This study aims at introducing and investigating venture company and a venture CEO, Bluecord Technology Corporation and Chae-Hwan Lim. The method of the study relies on literature reviews and interviews of people related to collect relevant information and data. All articles, news, reports related to Bluecord and its CEO, Chae-Hwan Lim were reviewed. Brochures, pamphlets and leaflets published by Bluecord were also referred. During the several in -depth interviews with Chae-Hwan Lim, his management philosophy were investigated. The interview with Seok-Jong Kim, team manager of General Administration of Bluecord, confirmed information above and added additional information. Bluecord is one of the rare examples of a company which has grown into a total manufacturing enterprise starting as a research company. In other words, Bluecord deals with the entire processes from R&D and product invention to commercialization and marketing of its R&D products. It is a noteworthy observation that its CEO, Chae-Hwan Lim emphasizes to all Bluecord employees to choose highly marketable items in the process of technology development. Bluecord researchers are evaluated their performances based on the sales contribution of items they invented. This system reflects the CEO’s management philosophy. Bluecord has been investing 15% of total sales amount into its R&D, which leads two or three new items invented and commercialized each year. Bluecord is a pure venture company holding the flexibility by concentration to the R&D with the most competitive technology and researchers, and by giving outside order to professional manufacturing and sales companies for the production and sales of items developed. It is an outcome of Lim’s philosophy which pursues a genuine venture company. Bluecord has created and maintained a transparent management where every members of the company shares information and benefits, This can be possible because all employees share the profits of company as shareholders, They offer opinions openly as one of the owners of Bluecord, exchange opinions over meals at the company’s Santa Claus restaurant. It is also one of the outcomes of the sharing spirit which has been emphasized by its CEO Lim, Bluecord has realized a decentralized structure: all decisions are made in the team managers’ meeting in public regardless of the importances of the decision. Team managers converge and reflect opinions from all team members in the team meetings before the team managers’ meeting. This autonomous working group is spreaded all over the company. and shows Lim’s management philosophy emphasizing more groups rather than individuals by means of harmony and cooperation among members. In conclusion, all employees of the Bluecord take pride and responsible as owner of the company, and enjoy the atmosphere of expressing their ideas freely in the decision making under their own responsibilities. They have autonomous working group, and recognize the benefits of company return to themselves as dividends. They see the management of Bluecord are opened transparently and this lead mutual trust and collective spirit, and share visions that they are in the forefront to ‘Technologies of Korea’ competing with leading companies all over the world. In this respect, Bluecord and its CEO, Chae-Hwan Lim can be regarded as the typical models of a pure venture company and a genuine venture CEO in Korea.

목차

Ⅰ. 서론

Ⅱ. 블루코드의 창립과 임채환의 주도적 역할(1990~1992)

Ⅲ. 블루코드의 성장과 임채환의 경영자 수업(1993~1996)

Ⅳ. 블루코드의 성숙과 임채환의 리더십(1997~2000. 6)

Ⅴ. 코스닥 상장과 임채환의 비전(2000. 7~현재)

Ⅵ. 결론

Abstract