계룡건설의 성장과정과 경영전략에 관한 연구

• 영문명: A Study on the Development and Strategic Management of Kyeryong Construction Company
• 발행기관: 한국경영사학회
• 저자명: 김병기(Pyung Kee Kim)
• 간행물 정보: 『경영사연구(경영사학)』제21집 제2호(통권42호), 41~73쪽, 전체 33쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2006.12.30

영문 초록

The purpose of this study is to shed some light on the development of Kyeryong Construction Company. The company, established in 1970. has become as one of the top 25 leading construction companies despite the facts that it does not belong to a Chaebol and that it has a strong tendency to localism. The company has shown several features worth noticing, in the process of its successful growth. First of all, the founder s entrepreneurship and management philosophy have significantly affected the company s growth and organization culture. Secondly, the company has built very close relations with local society and has been very socially responsible. Thirdly, instead of adopting diversification to red uce its risk. it has focused its core business to increase firm value. Finally. the company has been very swift in adapting the rapid changes of economic and industrial environments with proper contingency plans. In order for Kyeryong to continue its successful operation at this stage. management should be fully aware of the importance or entrepreneurial innovation as well as technological innovation. This study also recommends that the company invest more heavily in such areas as risk management and human resource management. In addition, the company needs to be more aggressive in reducing informational asymmetry and agency problems in accordance with recent growing stakeholders activism.

목차

Ⅰ. 서언

Ⅱ. 기업가정신 및 경영철학

Ⅲ. 계룡건설의 성장과정과 성장요인 분석

Ⅳ. 계룡건설의 현 위치와 발전전망

Ⅴ. 결언

참고문헌

Abstract

키워드

development strategic management construction industry entrepreneurship management phliosophy social responsibility organizational environ-ment