간척매립지에 대한 수요자행태분석에 관한 연구 ; 다차원척도 기법의 응용

• 영문명: A Study on Consumer's Behavior on Reclamation Land ; the Application by the Multidimension Scaling Method
• 발행기관: 한국지역개발학회
• 저자명: 윤상호(Youn SangHo) 이원갑(Lee WonKap)
• 간행물 정보: 『한국지역개발학회지』제6권 제1호, 51~62쪽, 전체 12쪽
• 주제분류: 사회과학 > 지역개발
• 파일형태: PDF
• 발행일자: 1994.06.30

영문 초록

Owing to the continual economic growth and increasing population, it poses the reasonability of the optimal reclamation use. To solve this problem, the MDS method is used in this study. This method shows the preference of the regional habitant for the regional planning, regional development. Therefore, this study boosts the decision making of the preference of the reclamation land. This study intended to evaluate the specific area in Jeon Nam province resident`s ranking by the each factor affection the decision making the reclamation land preference. In order to accomplish the study objective as mentioned above, this study is applied the MDS method. The results of this study are summarized as follows. (1) Dimension 1 shows the size group of urban site. (2) Dimension 1 shows the size group of industry site. The limitation of this study is that specially these group cannot be compared with the correlation in consumer. In conclusion, this study is attempted to measure the local area resident`s preference with the MDS making use of the ranking data. Therefore, this MDS results(perceptual map of land) need to be compared with the another MDS results(perceptual map of land/consumer) forwards and the experimental design needs to be calibrated more.