다구찌 기법을 적용한 기업가지향성과 재무성과에 관한 실증적 연구

• 영문명: A Study on Entrepreneurial Orientation and Financial Performance using Taguchi Method
• 발행기관: 한국산업경영시스템학회
• 저자명: 김용준(Yong Jun Kim) 정영배(Young Bae Chung)
• 간행물 정보: 『산업경영시스템학회지』제37권 제4호, 245~250쪽, 전체 5쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2014.12.31

영문 초록

The purpose of this study is to introduce a empirical study of using Taguchi Method for the Entrepreneurial Orientation and Financial Performance. In this study, three factors of Entrepreneurial Orientation, innovation, pro-activity and risk taking, are used of the control factors and an element, period of establishment, is chosen as a noise factor. In order to carry out this research, we obtained 200 survey sheets and performed the reliability and validity analysis of the questionnaires and then the experiment was conducted by Taguchi's experimental design. To improve Financial Performance under the noise factor of period of establishment, optimal condition are as follows; the two factors of Entrepreneurial Orientation, innovation, pro-activity should be maintained to a high level. Also, other factor, risk taking should be performed as the level that the company has maintained. Through this paper, we find out that Taguchi method is applicable for analysis of questionnaire.

목차

Abstract

1. 서론

2. 이론적 배경 및 선행연구

3. 다구찌 기법 적용

4. 분석 결과

5. 결론

References

키워드

Entrepreneurial Orientation Financial Performance Taguchi Method