경쟁심화 분석을 위한 베이지안 모형

• 영문명: A Bayesian Model for the Analysis of Intensifying Competition
• 발행기관: 한국산업경영시스템학회
• 저자명: 박창순(C. S. Park) 안선응(S. E. Ahn) 윤성호(S. H. Yoon)
• 간행물 정보: 『한국산업경영시스템학회 학술대회』2013년 춘계학술대회 논문집, 10~10쪽, 전체 0쪽
• 주제분류: 공학 > 산업공학
• 파일형태: PDF
• 발행일자: 2013.05.11

영문 초록

This paper is intended to develop a Bayesian model for the analysis of product life cycle. As time passed, the market competition is intensifying. But, sometimes we do not obtain sufficient data of market, so difficult to analyze the competition. In this study proposes that Bayesian methods can improve the situation of lack of data. Research results would be used in the activities such as promotion planning, product development, etc.

키워드

Product Life Cycle Bayesian Model Competition