차세대 이동통신 컨버전스 서비스 모델 개발 프레임워크

• 영문명: Design Framework for Next Generation Mobile Convergence Service Models
• 발행기관: 한국IT서비스학회
• 저자명: 신동천(Dong-Chun Shin) 김진배(Jin-Bae Kim) 박세권(Sei-kwon Park) 류승완(Seungwan Ryu)
• 간행물 정보: 『한국IT서비스학회지』한국IT서비스학회지 제9권 제4호, 243~259쪽, 전체 17쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2010.12.30

영문 초록

It is expected that the next generation mobile communication system will be a service-driven developed system capable to realize the human-centric mobile convergence services, and it is different from the technology-driven development approach of the second and the third generation mobile communication systems. As a preliminary research work on such service-driven system development approach for the next generation mobile communication system, we developed the scenario based service analysis process (2SAP) framework to derive core service technologies and functionalities. In this paper, we propose the next generation mobile convergence service business model creation methodology based on research results of the 2SAP framework. To achieve this goal, we first establish a service model contains several components such as infrastructures, operations, and provision of services that are indispensible for providing next generation mobile services. Then, the next generation mobile services and its corresponding business models can be created by adding service and value flows to the developed service model after defining necessary components of business model including actors, their relationships, and roles.

목차

1. 서 론

2. 컨버전스 서비스 시나리오 분석 프로세스

3. 모바일 서비스 비즈니스 모델

4. 차세대 이동통신 서비스 모델

5. 결론 및 향후 연구 과제

키워드

Next Generation Mobile Communications Mobile Services Scenario Analysis Service Model Mobile Business Model