CRM에서 제품 유용성을 고려한 최소비용 재고정책

• 영문명: An Inventory Policy of the Minimum Cost with the Product Availability in CRM
• 발행기관: 한국산업경영시스템학회
• 저자명: 임주영(Joo-Young Lim) 김현수(Hyun-Soo Kim) 최진영(Jin-Yeong Choi)
• 간행물 정보: 『산업경영시스템학회지』제28권 제2호, 117~124쪽, 전체 8쪽
• 주제분류: 공학 > 산업공학
• 파일형태: PDF
• 발행일자: 2005.06.01

영문 초록

This study tries to develop the models of measuring the level of product availability accommodated for features of specific customers dividing customers into VIP customers and general customers. Functions of costs that the models are composed of are cost of holding safety stock and cost of lost opportunities. The existing model of measuring the level of product availability which focused on cost of holding safety stock for VIP customers should be reinforced by considering cost of lost opportunities caused by general customers' quitting trades with a company. This study tries to present realistic solutions for problems in making decisions related to the total inventory. This study concludes that the model of the level of product availability meeting general customers' needs is more efficient according to increasing of a latent demand of the general customers who quit trades with a company and the cost of lost opportunities.

목차

Abstract

1. 서론

2. 유용성 수준 측정모형

3. 수치적 예제

4. 결론

참고문헌