관광가이드의 긍정심리자본 요인이 직무만족 및 조직몰입에 미치는 영향에 관한 연구

• 영문명: A Study on the Impact Positive Psychological Capital of Tour Guides on Job Satisfaction and Organizational Commitment
• 발행기관: 강원대학교 경영경제연구소
• 저자명: 양성호 최재우
• 간행물 정보: 『아태비즈니스연구』제14권 제2호, 167~185쪽, 전체 19쪽
• 주제분류: 인문학 > 문학
• 파일형태: PDF
• 발행일자: 2023.06.30

영문 초록

Purpose - The purpose of this study is to identify the influence relationship between positive psychological capital, job satisfaction, and organizational commitment of tourism guides, and to provide implications through empirical research to increase the capabilities of tourism guides that are a factor in the performance of planned travel products Design/methodology/approach - This study conducted an empirical survey using the google online questionnaire. It was directly surveyed, distributed, and collected from workers who were or were performing tourism guide duties in Asia and Europe, and 203 questionnaires were used for analysis. The empirical survey was conducted in a self-written manner through a simple random sampling method, and the statistical package was conducted with frequency analysis, factor analysis, multiple regression analysis, and correlation analysis using the spss 21.0 program. Findings - First, among the positive psychological capital factors, two factors, hope and optimism, have a significant positive (+) effect on job satisfaction. Second, among the positive psychological capital factors, two factors, self-efficacy and optimism, have a significant positive (+) effect on organizational commitment. Third, job satisfaction has a significant positive (+) effect on organizational commitment Research implications or Originality - The implications of this study are that the research results have had a positive (+) effect on the variables of positive psychological capital, job satisfaction, and organizational commitment of tourism guides, and have laid the foundation for academic research on research topics. In practice, it is expected to increase the positive psychological capital of tourism guides and have a significant impact on the organization's performance by actively supporting and supporting individuals related to the sustainable growth of travel products.

목차

Ⅰ. 서론

Ⅱ. 연구의 이론적 배경

Ⅲ. 연구방법

Ⅳ. 실증분석

Ⅴ. 결론 및 시사점

References

키워드

Tour Guides Positive psychological capital Job satisfaction Organizational commitment