학술논문
The Impact of E-Business on Activity Extension and Business Performance
이용수 0
- 영문명
- 발행기관
- 한국유통과학회
- 저자명
- Fatos UKAJ Vehbi RAMAJ Ramiz LIVOREKA
- 간행물 정보
- 『유통과학연구(JDS)』제18권 제8호, 103~112쪽, 전체 10쪽
- 주제분류
- 경제경영 > 경제학
- 파일형태
- 발행일자
- 2020.08.30
무료
구매일시로부터 72시간 이내에 다운로드 가능합니다.
이 학술논문 정보는 (주)교보문고와 각 발행기관 사이에 저작물 이용 계약이 체결된 것으로, 교보문고를 통해 제공되고 있습니다.
국문 초록
영문 초록
Purpose: Business has been completely revolutionized by the Internet. This study seeks to determine the impact of e-business on activity extension and business performance. It aims to examine the actual stage of e-business, help others to apply the knowledge gained, and help in expanding new researches in this field. Research design, data and methodology: The data utilized in this study was obtained from survey. In total of 60 questionnaires accepted as valid out of 80 distributed, data was analyzed using the SPSS, and methods used were correlation and reliability analyses. Results: The study result shows that e-business has a significant positive impact on activity extension and the performance of business in Kosovo. The findings also revealed that there is a correlation between the various online marketing strategies and consumer satisfaction. The development of e-business for Kosovo is an important factor in participation in the world market, where there is a growing need for innovation and modernization of business. Conclusions: The study recommends that there should be raised awareness among business owners and managers as well as the general public. Moreover, there should be a proper application of marketing strategies to e-business.
목차
1. Introduction
2. Literature Review
3. Methodology
4. Results and Discussion
5. Conclusion
6. Recommendation
References
해당간행물 수록 논문
- Individual Employees’ Service Failures and Customer Satisfaction with the Firm
- The Impact of E-Business on Activity Extension and Business Performance
- Consumption of Visual Cues in Computer-Mediated Environments
- The Marketing Strategy to Stimulate Customer’s Interest in Art-Gallery Business Plan
- A Comparison between Korean and Chinese Consumers in Service Quality Evaluation: Focused on the Multiplex Cinema
- Impact of Informational Justice on Pharmaceutical Enterprises
- Relationship between Airline s Distribution Services SNS Content and Customer Satisfaction
- The Effect of Creative Potential on Innovation Behavior: focusing on Design Thinking
- Does CSR moderate the service outcome failures of a hotel?
- A Study of Indonesian Online Marketplace: Information Processing Theory Paradigm
- Product Category and Shopping Options of Logistic Service Quality
참고문헌
관련논문
최근 이용한 논문
교보eBook 첫 방문을 환영 합니다!
신규가입 혜택 지급이 완료 되었습니다.
바로 사용 가능한 교보e캐시 1,000원 (유효기간 7일)
지금 바로 교보eBook의 다양한 콘텐츠를 이용해 보세요!