20-30대 성인 여성의 헤어관여도가 헤어태도에 미치는 영향 연구

• 영문명: The influences of the level of involvement with their hair of adult women in their 20s and 30s in their attitudes regarding their hair
• 발행기관: 한국인체미용예술학회
• 저자명: 이영아(Young A Lee)
• 간행물 정보: 『한국인체미용예술학회지』한국인체미용예술학회지 제19권 제3호, 173~181쪽, 전체 9쪽
• 주제분류: 예술체육 > 예술일반
• 파일형태: PDF
• 발행일자: 2018.09.20

영문 초록

This research is an analysis of the influences of the level of involvement with hair on their hair attitudes of adult women in their 20s and 30s. A summary of the results is as follows: As a result of analyzing the influences of the level of involvement in hair on hair attitudes, it appeared that the influences on individual aims were in the order of the epidemicity, the interest, and the symbolism. The influences on interpersonal orientation appeared in the order of interest and production. The influences on the following tendencies appeared in the order of epidemicity and production. And, regarding the influences on homeostasis, epidemicity had a negative influence and production had a positive influence. In order to understand the hair attitudes of women, first, an analysis of the levels of hair involvement is required. This is because personal attitude can be influenced according to which part the level of hair involvement of the individual lays emphasis. As a result, in order for the hair-related market to develop further, it can be said that the understanding of the level of involvement in hair and hair attitudes is important rather than simply understanding the population statistical factors.

목차

Ⅰ. 서론

Ⅱ. 연구방법

Ⅲ. 고찰 및 결과

Ⅳ. 결론

키워드

Adult women(성인여성) level of involvement in hair(헤어관여도) hair attitude(헤어태도) epidemicity(유행성) interest(관심)